Something we can all probably relate to is having a beloved, older family member who needs help staying in their home. This is referred to as “aging in place.” To get an idea of the huge size of this senior market and it’s growth, take a look at the following stats:
In the U.S., Americans 65 and older numbered 57.8 million in 2022. They represented 17.3% of the population, more than 1 in every 6 Americans. The number of older Americans has increased by 34% (14.7 million) since 2012, compared to an increase of 2% in the population under 65.
In economic terms, the general senior care industry in the U.S. is a $300 Billion per year business.
On today’s Smart Business Strategies podcast at 11:30 a.m. EST, our guest is the co-founder of an innovative non-medical in-home senior care franchise.
The services provided include activities of daily living (ADL) like bathing, dressing, light housekeeping, meal preparation, and transportation.
Join us to learn how this forward-thinking service has embraced technology throughout its systems. I love that the business can be run on an app and (out of town) family, caregivers, and the service all have seamless communication with each other.
This high-touch business utilizes the latest technology to ensure older loved ones get what they need to live at home and age in place. See you at 11:30 a.m. today to gain keen insights on this lucrative market.
