FAQs

I work for you. I founded my franchise advisory services in 2005. My business model is that of an executive recruiter. This means there is no cost to you for my services. When I place someone with a franchise, the franchisor pays me a placement fee.

Note that I am NOT on any franchise’s payroll.

The franchise fee you pay when you are awarded a franchise is the exact same amount whether you found the franchise on your own or I referred you to it.

Franchisers have a constant problem with finding skilled candidates who can maneuver through the complicated process of starting a new franchise location. So to compensate for that, they pay franchise consultants to help walk candidates through the process. This helps the candidates understand the process, and know what exactly they’re signing up for, while also giving the franchisers confidence in the candidate.

While starting your own business might feel like it is more personally rewarding, the truth is, they fail. A lot. Over 50% of startups will fail in the first year alone, and 90% will go broke before 10. Franchising, however, has a 95% success rate in the first year and 85% are still thriving five years in. Starting a franchise also gives you a tried and true business model, complete with best practices and access to training and support.

The franchise business model is used by over 70 different industries; if there’s a business, there’s probably a franchise version of it. If you were looking for an opportunity in home improvement, pets, children, restoration services, staffing, hair care, cars, massage, or even janitorial staffing, we can find a franchise for you. 

Because we can provide you with expert information and specialized knowledge for your client, 100% free of charge. Even if you have a considerable amount of experience with franchising for your client, contacting a franchising consultant can still benefit your client, and give you an advantage over your competition.

First, franchisees are not completely independent—they have to follow the procedures and restrictions set by the franchiser in the franchise agreement, though to be fair that is also part of the appeal since it reduces risk. Restrictions may include pricing and the services and products that can be offered.  And obviously, you have to give up some level of control on how you operate your business.

Also, if other franchisees are performing poorly, the entire brand image may take a hit, even though your franchise might be operating well on track.

It’s so important not to mistake a brand name for a good investment. That’s why you need an experienced, credible franchise consultant to guide you through the franchise discovery process. It’s important for you to do a rigorous investigation of any franchise prior to signing an agreement. Our consulting services help people understand what they need to know about franchising, thereby allowing them to make informed decisions as they select the right franchise.

It depends on the business and your personal financial situation. This is a question best answered in a consultation because there is such a wide range of total investment options. Many people confuse the franchise fee with the overall cost of the business.

I represent your interests. My business model mirrors that of an executive recruiter, meaning my services come at no cost to you. When I successfully match you with the right franchise, the franchisor compensates me with a placement fee.

Rest assured, I am fully independent and not tied to any franchise’s payroll. Since founding my franchise advisory firm in 2005, I’ve maintained a strict commitment to impartiality.

The franchise fee you pay remains identical, whether you discover the franchise independently or through my referral.

My primary role is to equip you with insights and guidance so you make informed, strategic decisions about franchise opportunities.