It’s been impressive to see how some clever home service franchises have converted their seasonal services into year-round businesses.

Let’s start by outlining the value of a year-round business from the owner’s perspective:

🔺Retain employees with year-long employment
🔺Improve cash flow, especially in off-season months
🔺Cross-sell existing customer base with additional services
🔺Expand customer base with new services
🔺Have multiple income streams
🔺Strengthen loyalty with repeat customers across services

What are some home services that traditionally have seasonality:

✅Lawn care
✅Roofing
✅Pool service
✅Animal/pest control

What additional services have they added to offset seasonality:

📌Holiday decorating (Christmas lighting)
📌Pet waste removal
📌Snow removal
📌Mosquito control

Roofers are used to being on ladders, so putting up holiday lights is a natural service addition. In cold climates, lawn care workers can do snow removal. Adding pet waste removal is a great year-round business for any seasonal service like mosquito control and animal control.

In-house call centers make it easy for customers to book estimates and services year-round.